How to protect an artifact or industrial product? – Milan

A workshop on the basic elements concerning the Intellectual Property Rights and the IP strategy, targeting university students, young researchers and young entrepreneurs or start-uppers.

Date: 22nd September

Time: 11.30 am – 1.00 pm

Location: online workshop on Microsoft Teams

Type of event: Interactive workshop, free-of-charge participation, registration required here.

 

This webinar aims to go deeper into the Intellectual Property Rights issues and challenging attendees on their knowledge and perception of how Intellectual Property rights practically work to protect an ARTIFACT or industrial PRODUCT.

I have conceived a PRODUCT…

  • Which elements of it can be protected?
  • In which ways they can be protected? Which IP Right to use and for what?
  • What amount of effort is expected to be provided?

Through a simulation approach based on real case studies, participants will be engaged and face questions similar to the above. Giving participants a real industrial product, participants will be supported to focus their attention on the fundamental aspects of protection and experiment on how IP Rights work in the real world.

This interactive workshop is the first of a two-events cycle promoted by the IP Experience project and planned in autumn. See the other event ‘How to protect an ICT invention?‘, planned for Tuesday 6th October.

Once defined a new industrial product, the awareness on which elements to be protected and to use which IP Rights is fundamental to set up properly the strategy of protection of a new product, foresight possible approaches for valorizing such product or anticipating future contractual issues and finally understanding the resources needed for IP protection in the context of a new entrepreneurial idea. Definitively, the sensibility on what IP Right to use and when aims to avoid waste of time and resources for future entrepreneurial activities.

IP Experts and Legal Attorneys will be present and discuss answers and decisions provided by the participants on such simulation.

Online engagement tools will be used to stimulate directly participants. So be ready to challenge your IP knowledge using your smartphone or tablet!!

The interactive workshop will be performed ONLY on online streaming.

The event is free-of-charge, but registration on Eventbrite is required. The day before the event all registered persons will receive a link to access the seminar. The event will be held in English.

Outline

11.30 am Opening and IP Experience Project
Giacinto Schiavulli – Project Manager (moderator), PoliHub Innovation District & Startup Accelerator
Filippo Silipigni – Project Manager, Fondazione Politecnico di Milano (pdf)

11.40 am Essence of Intellectual Property Rights: which right, what for and how to get it
A short overview of main IP Rights, Patents, Trademarks, Design, and Copyrights
Matteo Mozzi – European Patent Attorney, Jacobacci & Partners Spa (pdf)
Sara Pasqualetti – Italian Trademark Attorney, Professional Representative before EUIPO, Perani & Partners (pdf)

12.10 pm IP Experience interactive workshop: How to protect an artifact or industrial product?
Interactive Workshops
Filippo Silipigni – Project Manager, Fondazione Politecnico di Milano

12.25 pm Discussion on results
Annalisa Balloi– Innovation Promoter, Politecnico di Milano, TTO
Matteo Mozzi – European Patent Attorney, Jacobacci & Partners Spa
Sara Pasqualetti – Italian Trademark Attorney, Professional Representative before EUIPO, Perani & Partners

12.45 pm Questions and Answers

1.00 pm Closing

We would like to acknowledge the following legal experts for their support:
– Eng. Matteo Mozzi from Jacobacci & Partners Spa;
– Lawyer Sara Pasqualetti from Perani & Partners.